Lead digital marketing

• With your strong leadership and project management skills, you bring extensive experience in driving digital projects.

• With your analytical mindset, you translate data into consumer insights and performance improvements.

• With your communication skills, you know how to motivate and persuade stakeholders.

  Are you ready to make a global impact? As Lead Digital Marketing, you’ll have the opportunity to truly make a difference. You’ll define and bring to life our digital strategy, build a strong team of digital specialists, collaborate with creative and technical colleagues, and launch campaigns that are not only visible, but deliver measurable results.

  It's your responsibility to strategically manage our global digital marketing budget. You’ll optimize customer journeys, leverage automation and AI to streamline processes, and ensure everything we do contributes to growth. Whether it’s paid search, social, programmatic, or our website, you know how to strike the right chord with our audience.

  You move effortlessly between strategy and execution. You’ll work closely with the brand and content teams to activate campaigns, and with external agencies to scale them effectively. You keep a clear overview, set priorities, and ensure deadlines are met. Meanwhile, you stay on top of the latest mar-tech tools and share your knowledge with the team, so we grow together.

  We’re looking for someone who thinks ahead, thrives on innovation, and isn’t afraid to take ownership. Someone who enjoys working in an international environment, where English is the main language and cultural sensitivity is key.

What can you expect from us?

• A culture that puts you at the center, where appreciation and feedback are openly shared so you always know where you stand.

• Investment in your development through training and tailored coaching.

• Hybrid working: 4 days in Ridderkerk and 1 day from home.

• A unique work environment where your ideas come to life in practice.

• Working with a sustainable product and recycling old products (tip: listen to this episode of ‘Op Stoom’, the podcast about our challenges in circularity).

• Free fresh fruit every day and healthy, affordable bites in our company restaurant.

• Social drinks, outings, and parties.

• A vitality program and a monthly sports allowance of €25.

• 27 vacation days, with the option to purchase 10 additional days annually to help you stay energized.

About your team

In the coming years, we’re focusing on further growth and could really use your help. The Marketing & Communications department consists of 23 team members working in trade marketing, commercial project management, consumer communication, online, and design.

• 10+ years of experience developing and executing B2C digital marketing strategies

• A proven track record of driving measurable improvements in click-through rates, conversion, and ROI

• Strong stakeholder management skills: you coordinate teams across countries and engage with both internal and external stakeholders

• Excellent communication skills in both Dutch and English

• Proactive, structured, and results oriented. You finish what you start

• Strong leadership and project management abilities, with experience leading digital initiatives

• Analytical mindset, with the ability to turn data into actionable consumer insights and performance gains

• Hands-on experience with Salesforce, CRM systems, analytics, and digital media platforms